One big work-in-progress I have going on behind the scenes is working with the wonderfully talented graphic designer Susan Hazel Rich to develop a new and cohesive branding strategy across my blog, etsy shop, and patterns.
You can see some of my new logo and branding strategy with my new blog header and fonts that I just added yesterday alone with a new etsy banner. Susan has worked to bring down the number of fonts on my blog from 7 or 8 to just 2, I might have been a little font happy :)
She also created a new and fun tagline "Engineer by Day, Quilter by Night" which I think very accurately describes me and my quilting.
As part of my cohesive brand, all of my patterns will be getting a facelift with a new professional cover design, layout, and illustrations. Susan has taught me the difference between vector based images and pixel based images, and so I now updating my patterns using a new illustration and page layout software. I will admit that I am really enjoying this part!
I think that branding is an on-going process, but I feel like I have made a good step in the right direction, I hope you like the new design and check in again soon to see the continued upgrades :)
I am very happy to link up with Let's Bee Social @ Sew Fresh Quilts, Needle and Thread Thursday @ My Quilt Infatuation, and WIP Wednesday @ Freshly Pieced.
It's so sleek! I like it. :)
ReplyDeleteIt looks very neat and clean. I like it!
ReplyDeleteThe updates and new tag line are fantastic, Cheryl. I also feel like the color choices really match your aesthetic.
ReplyDeleteI love the new colors and the tag line is great!!!
ReplyDeleteLove the new look, and the tag line is great!
ReplyDeleteLove your new logo!! That tag line is awesome!!
ReplyDeletedid you know that a dandelion flower gone to seed is called a "wishie"? The idea is to make a wish and blow and if all the seeds fly away your wish will come true....my granddaughter taught me that.
ReplyDeleteVery very clean and appealing!! I need her help too.... Thanks for the comment on my QuiltCon bag post. When we see each other, just don't look to closely at it. :))
ReplyDeleteI love the new look! Clean, crisp, very modern.
ReplyDeleteIt is looking clean and simple. I spend enough time on the computer at work, vector graphics does not sound that appealing lol.
ReplyDeleteVectors are addictive!!! Your new look is awesome, great job!
ReplyDeleteIt's a lovely logo, and the tag line is genius!!
ReplyDeleteLooks great! I wish I still had Illustrator to make things, have fun with all your new branding and looks. It's like getting a new wardrobe.
ReplyDeleteVery professional. It looks like you've had a lot of fun with the whole process of learning and creating new things, too.
ReplyDeleteLooks Wonderful and love the colours! I think it's very you :)
ReplyDelete-Soma
This comment has been removed by a blog administrator.
ReplyDeleteI know I'm a bit late with this, but it looks really, really nice.
ReplyDeleteSome models sell in excess of $300, nba jerseys australiabut you'll do just fine with the Medium Point Parker Sonnet in Stainless Steel with Gold Trim. Retailing for $115, Amazon is currently selling them for $66.58. cheap nba basketball jerseys In other words, you can buy the Sonnet for a song. You could hear Chicago's chocolate snobs give off a collective groan when Moonstruck closed its Michigan Avenue store a few years ago. nba basketball jerseys saleBased in Portland, Ore., Moonstruck arguably makes some of the finest truffles on the planet.
ReplyDeleteI am loving the look of your page. It looks simple and not a lot of clutter and chaos. I really like that you are taking the time to figure out what is best for your page and getting the help you need to make it possible. Good luck and I am interested to see the final results!
ReplyDeleteLindsey @ Nosto Solutions Ltd